Capitals of fashion and design: where to go to study to be in the center. Fashion capitals Four fashion capitals of the world

London, Milan, Paris and New York are the four main capitals that influence the world of fashion. Paris has established itself as the main fashion center in Europe. In the old days, it was a center of art, and it was here that the first most famous fashion houses appeared. Here are some more reasons why Paris is the fashion capital of the world.

1. The main headquarters of fashion houses are located here

Famous fashion houses such as Céline, Chanel, Chloe, Dior, Givenchy, Jean-Paul Gaultier, Hermes, Donna Karan, Lanvin, Rochas, Vuitton and Yves Saint Laurent have their bases in Paris, where work is in full swing during the off-season. After all, another clothing line is being prepared that will shock people’s consciousness. The names that I have listed set the course for fashion all over the world, because they are very influential due to the time they have been in this niche, and, most importantly, they continue to do so.

2. The biggest fashion week takes place in Paris

This event is one of the most significant of the year; it is carefully developed and thought out to the smallest detail by the French Fashion Federation. This show is held once every six months to showcase the spring-summer and autumn-winter collections. It is held much earlier than the start of the season in order to inform fashionistas in advance what to look for.

3. The world's best shopping streets

The most famous shopping streets in Paris - the Champs Elysees, Avenue Montaigne and Rue George V - are known as the “golden triangle”. This is a paradise for shopping lovers. Walking the streets with an endless supply of exclusive fashion labels, clothes and accessories is a true pleasure for true connoisseurs of good things. And here, among others, there is a Fashion Museum, from visiting which you will get a lot of pleasure.

4. The fashion industry is the core of the city’s economy

The fashion industry in Paris is very developed and extremely important for it. Its main base was laid back in the 17th century. By the way, if you didn’t know, the terms “haute couture” and “pret-a-porter” originated in Paris.

5. The most famous fashionistas come from Paris

Brigitte Bardot, Catherine Deneuve, Anne Parillaud, Juliette Binoche and Jeanne Moreau are among the most stylish women, not only in France, but in the world. And they were all born in Paris, which gave him even more fame.

6. The bikini was created in Paris

Paris is known for its experimentation in fashion. It was here that a garment was created that would cause furor, condemnation and rejection for another 50 years - the open swimsuit “bikini”. Bikinis were first created by French fashion designers Louis Réard and fashion designer Jacques Heim in 1946. We can thank Brigitte Bardot for the development of their popularity.

7. The most respected fashion school is located here

The high reputation of the Ecole de la Chambre Syndicale de la Couture Parisienne school is not just empty words. After all, it is she who provides high-quality education in the process of teaching the fashionable art of fashion designers and designers.

Four world fashion capitals and four weeks of fashion shows... In total - a lot of current trends for the spring-summer 2009 season and not a single holistic image. Well, maybe that's not a bad thing, given the current economic situation. It is unlikely that even the most avid fashionistas will rush to boutiques to buy the latest collections - they will wait for discounts. Naturally, when starting work on the spring-summer collections several months ago, the designers could not have foreseen such a sad development of events. However, they all felt a certain freedom - albeit not economic - the spring silhouette looks freer than the strict, elegant forms of the autumn collections.

The death of Yves Saint Laurent in June of this year - the time when most designers put together their spring collections - could not This was not reflected in the style of the proposed clothing, which was particularly reflected in the widespread use of safari and ethnic themes, especially in accessories and decorative details.

So, what trends stood out to fashion editors, stylists and retailers attending Fashion Week?

Naturalness and pastel colors

Call it sand, leather or champagne: the runways of all four fashion capitals were dominated by a light pastel palette, although the models' skin was not too exposed.

But it is not important. The “no clothes” effect - no matter how it is achieved - looks sexy and fresh like spring.

Almost all fashion designers paid tribute to this trend, but the shades varied from flesh to light brown and unusual combinations with yellow and orange.

Besides, Flesh-pastel colors were more often used not to emphasize the sophistication of feminine romantic ensembles, but to create extravagant futuristic images.

Asymmetry

Judging by the collections presented, all designers were inspired by the same muse - the muse of the modern metropolis. A clear indication of this is the abundance of dresses with one open shoulder. True, such extravagance is completely justified - most of them are evening dresses, but asymmetrical cuts were also used in everyday clothes, for example, mini-dresses.

Sometimes an asymmetrical cut helps to visually lengthen the silhouette and make it slimmer, but this noble goal was not achieved in all cases.

Gladiator sandals

According to experts, the fashion for gladiator sandals will reach its peak in the spring of next year. The trend, which once arose as an alternative to ordinary summer shoes - flip-flops and sandals - has been “growing up” every month and reaching considerable heights - both literally and figuratively. In the new season, gladiator sandals have acquired a full heel, stylish trim and acquired an unreliable - at first glance - design. Spectators noticed that some models at the Prada fashion show had difficulty moving along the catwalk in these massive shoes.

Strict silhouette

The free, almost shapeless silhouette was naturally replaced by a strict and elegant silhouette, which embodied there was an abundance of tightly cinched corsets. The corset is the latest fashion. This half-forgotten item of women's wardrobe was widely used in cocktail dresses and playful jackets. Tops with corsets were also seen in the Prada collection, so we can predict a return to fashion of clothes reminiscent of underwear.

Carol Mitchell, the owner of a chic boutique, admitted that her clients prefer loose-fitting outfits to clothes that fit their figure. She's confident that Dolce & Gabbana dresses with built-in bras will be a hit in her store.

Firstly, this outfit looks very sexy, and you can be sure that it will fit well. It uses the same frame that is used in dance costumes for ballerinas - not rigid and elastic. In addition, the fabric stretches. Thus, these are not only stylish and fashionable, but also comfortable clothes.

Orange - and also pink, blue and green - mood

Either the fashion industry does not intend to succumb to the vicissitudes of the global economy, or designers are trying to ignore them. Tropical moods are clearly visible in all spring-summer collections. If next season designers give preference to pastel shades, while the classic black and white palette has faded into the background, bright orange and fuchsia, as well as aquamarine, emerald and azure will become the undisputed favorites of fashionistas. Agree, it’s nice to surround yourself with such bright, life-affirming colors after a white winter.

According to a long-established tradition, Paris is considered to be the capital of world fashion. However, lately there has been an increasingly common opinion that Paris has lost its position, losing its primacy to other cities. However, not everyone agrees with this statement.

It must be said that Parisian fashion is very conservative. Avant-garde innovative ideas are practically not recognized here, so Paris is chosen by fashion designers who are supporters of the classical style. Among them are such luminaries of world fashion as Valentino Garavani, Christian Dior, Hubert de Givenchy and Karl Lagerfeld. However, the fashionable image of the French capital is formed not only on the catwalks. The true charm of Paris is given by elegant French women, who always know how to dress well and look impressive even in inexpensive things.

New York is a city of bold experiments

New York has become one of the fashion capitals of the world after the incredible success of the television series Sex and the City. Now fashionistas from all over the world are simply sure that the most stylish girls live here. Manhattan's fashion stores are the stuff of legends. In addition, fashion in America has long become an independent branch of the economy. And if Europe still remains conservative, then New York is open to the most daring and extravagant experiments.

London - the capital of fashion and humor

The British value tradition no less than the French, but London Fashion Week looks very informal. Sometimes it seems that it is specially held for the sake of those designers who bring a considerable amount of humor to the classic style. In London, world-famous designers such as Paul Smith and Vivienne Westwood demonstrate their collections. London is also famous for its fashion stores, where you can find models to suit every taste and budget.

Milan - the capital of luxury

However, the most luxuriously dressed people still live in Milan. Fashion shows from all over the world take place here all year round. Italy has become the birthplace of such global brands as Dolce Gabbana, Armani, Roberto Cavalli and Versace. Italian designers' designs are often a bit pretentious: they can be too tight or too short, too shiny or too revealing. But these trends are now becoming increasingly popular. It is interesting that although this clothing is designed for mass taste, not everyone can afford it. Apparently, this is why products from Italian fashion houses are counterfeited most often.

No matter how many different cities compete for the title of fashion capital of the world, the concept of “fashion” is different for everyone. That’s why there can be several fashion capitals in the world, and each of them is good and interesting in its own way.

  • Milan- a recognized center of Italian design and fashion. The main industry events take place here: Pitti Uomo exhibitions, Design Week (Salone Del Mobile), Homi Milano, Mipap, Milano Auto Classica, Smau, Milano Hobby Show, high fashion week (Milano Moda Donna). IT personalities, bloggers, buyers and fashion editors come here several times a year. The production and main offices of the Italian brands Fendi, Gucci, Prada, Miu Miu, Valentino are located in Milan.

The La Scala Opera House, the Sforza Castle, the Ambrosian Library, which contains manuscripts and drawings of Leonardo da Vinci - there are many attractions in Milan. Despite this, the city is considered more of a business center than a tourist center.

Studying in Milan means building your future side by side with the best representatives of the global fashion industry. The city is small, so students can easily attend various fashion events and make useful contacts.

Istituto Marangoni NABA (Nuova Accademia di Belle Arti) Domus Academy





  • London- an international city with its own individual style. This is a place for the most daring, for those who are not afraid to experiment. It was in London that Stella McCartney, Alexander McQueen and Vivienne Westwood rose to the top of the fashion Olympus.

London constantly hosts fashion events: Pure London, Scoop International Fashion Show and London Fashion Week, where more than 200 of the best British designers present clothes and accessories that will become the trends of the coming season.

London is a unique place that will allow you to be at the center of fashion events and receive a first-class education, charged with the energy and grandeur of the capital of the British Empire.

Istituto Marangoni London



  • Paris- a city of legendary brands: Chanel, Christian Dior, Lanvin, Celine, Chloe and Saint Laurent. Only here, running out for a croissant, can you meet Karl Lagerfeld, Carine Roitfeld or Natalia Vodianova.

Jean-Paul Gaultier, Coco Chanel, Louis Vuitton, Pierre Cardin, Hubert Givenchy and Emanuel Ungaro created their best works in Paris. The French capital hosts exhibitions and showrooms, including Maison&Objet, Paris Nord-Villepinte, Veronese, Promemoria. Paris Fashion Week is held every six months and is considered the most important event of the year.

Paris is one of the few places in Europe where you can study design at the highest professional level. Studying in Paris will open any doors for talented students. This city will give you inspiration, teach you the art of signature “casual elegance” and allow you to immerse yourself in the world of true French chic.


Istituto Marangoni Paris


  • Florence- the world famous historical and craft center of Italy. The Ferragamo and Gucci museums are located here, and Pitti Immagine exhibitions are held. In this city there are many small workshops that, from generation to generation, have kept the secrets of the technology of processing fabrics, leather, glass and ceramics. Giants of the fashion industry order handmade products here. Gucci, Pucci, Ferragamo and Scervino - the founders of these brands were born in Florence.

Enrolling in a university in Florence will not only allow you to receive a first-class education in the fashion industry, but also enjoy the magnificent architecture of the Renaissance. During their studies, students visit workshops to see how real works of art are created through painstaking work.