Trendy hairstyles in the style of Gatsby or how to create a glamorous aristocratic look. Gatsby Makeup Gatsby Makeup

If you look at the covers of Vogue magazine of the 20s, the first thing that catches your eye in the illustrations is short haircuts, bright lip drops and long eyebrows with a thread. As a rule, an invariable part of this set was a headdress - a bowler hat. All this, in general, formed the image of a fashionable girl of that era.

1920s Vogue covers

Silent films were the main weapon of beauty propaganda at that time. The beauties of the actress - Gloria Swenson, Pola Negri, Clara Bow, Theda Bara, Mary Pickford and many others flashing on the screens - literally forced women to reconsider their views on beauty.

Clara Bow

Louise Brooks

Paula Negri

Gloria Swanson

Tada Bury

Lovely young ladies replaced the Vaseline, which they used to paint their lips with, with bright lipstick, began to thickly outline their eyes, drew attention to eyelashes and eyebrows, and replaced the boring parting with smooth curls and a flirty bob. In a word, the era of gray mice was replaced by luxurious decadence with its mystery and depravity.

Left: Mary Pickford on the cover of Screen Book Magazine

Headwear, hair accessories and a long string of pearls, which give the image of cinematic chic, became indispensable attributes of the style of a girl of the 20s.

Lilya Brik

The image of a woman of the era of silent films is often exploited in modern cinema and on the red carpet. As practice shows, such stylization is very successful and popular.

Angelina Jolie in The Changeling

Jessica Alba in Vogue Italia

Cover of Vogue Germany

Charlize Theron, Nicole Richie

Amanda Seyfried, Drew Barrymore

Diane Kruger, Taylor Swift

Text: Tatyana Solovieva

The fashion of the twenties of the last century and today inspires many artists and makeup artists. One type of make-up inspired by this beautiful time is the Gatsby style make-up. If you want to learn how to look like a lady from the last century, but at the same time look stylish, this article is for you.

Watch how to do makeup in the style of the movie "The Great Gatsby" in the next video.

A bit of history

Makeup in the style of the 20s is far from new. Interest in the style of this period appeared after the release of the film called The Great Gatsby.. The main distinguishing feature of this picture was not a brilliant author's idea, but the style of all the characters. Stylish men, beautiful young ladies and the bohemian atmosphere of the last century have inspired many.

Let's take a step-by-step look at how the ladies stood out during this period of time and what we really should learn from them. First of all, it should be noted that during the 20-30s the situation in Europe and America was quite tense due to the short period between the two wars. At this time, the female style became simpler, although the young ladies still could not refuse luxury items. Therefore, their images combined both.

Women strove for independence and independence and demonstrated this with their appearance. Cropped skirts and trousers, short hair and bright makeup are what distinguishes the ladies who lived in the 20s of the last century.

The 1920s are often referred to as the Jazz Age, as after the stress of the First World War, many people completely immersed themselves in parties and fun. Therefore, there were many ideas for creating vivid images. A spectacular hairstyle with short hair, a shiny dress and catchy makeup were combined in one look. Makeup, as a rule, combined dark and bright colors, clear contours and contrasting shades.

The eyes of the girls of that era were distinguished by clear arrows. They, as a rule, were thin and performed in classic black. Eyebrows were also highlighted with the same thin black lines. They were very clear and well-groomed. Now with the fashion for natural eyebrows, you have to do without it. Another important point is the presence of thick black mascara. Girls stained eyelashes, making them as voluminous and thick as possible.

As for the tone of the face, in the period of the 20s, aristocratic pallor was still in fashion.. Light bleached skin sometimes looked unnatural, but the girls were still satisfied with such an aristocratic way.

Recreating the make-up in the style of the 20s

You don't need any special tools or skills to recreate a bright, stylish Gatsby look. Look at photos of famous models of the time or actresses who played in films about the 20s. So you can understand what you should pay attention to and how to convey this style with the help of modern cosmetics.

The basis of such makeup, of course, is the right tone. Here it will be quite appropriate to take a foundation a few shades lighter than your skin. So that it does not look deathly pale, use a highlighter and highlight the desired areas, as if highlighting your face from the inside. So you will look both beautiful and healthy.

The next important step is eye makeup.. For a Gatsby make-up, this is a very important detail. You can safely not only paint over your cilia in several layers, but also stick false ones. Shadows here should be used classic brown or rich gray. You can also safely draw the lash line with a thick eyeliner or liner. The arrows in this style should be thin, but the most important thing is that they fit your style.

Another important point is lipstick. In the Gatsby style, it is customary to combine rich eye makeup and bright lips. Do not be afraid that such a bow will seem too vulgar. Choose matte or glossy lipsticks in rich colors. They can be dark or bright, it all depends on your color type and special preferences. So, for example, brunettes with a winter color type in this style can safely use an unusual lilac lipstick.

The last accent, without which such makeup is not complete, is blush. Here you should do without bright scarlet or red blush. On pale skin, they will look out of place, so it is better to choose a more neutral shade. For example, dusty pink or close to your skin tone.

Focus on these ground rules and images of popular ladies from a bygone era, but don't limit your creativity.

We create in stages

A bright make-up in the style of "Gatsby" is far from the best option for everyday makeup.. But for a party, corporate party or even graduation, you may well put on makeup in this way. In this case, attention will definitely be riveted to you. If you are interested in such an image, then the instructions on how to do such a make-up step by step will definitely come in handy.

Tone

To shine in this look at any party, you need to make your face tone perfect in advance. To do this, correct all your pimples or rashes with a concealer and even out the tone with a cream. It is desirable that the color of the main foundation be lighter than usual. But do not go to extremes and cover tanned or naturally dark skin with a cream in the lightest color.

The fashion of the past, after a long rest in the thoughts of designers and stylists, breathed life again and came to life in a real image, which bears the name "Gatsby". This style has now received its re-startup after the release of the movie The Great Gatsby. From fashion shows to corporate parties, "Gatsby" was spread by the whiff of information communication objects and won more and more fans of its direction.

In the 1920s, many people who were shocked by the First World War changed their worldview. This is due to the life situation that developed during the hostilities. Men went to defend their homeland, and women performed the role of selfless ones, performing the work of a driver, doctor, mechanic, builder, worker behind machine tools, performed the duties of a policeman, a fireman. Such a period could not but affect the general character of the weak half of humanity.

Women became more independent, a trend of a new moral foundation “feminism” appeared, where they fought for equal rights with men. This is where this bold image of a strong woman came from.

During the day, girls could wear trousers and gird themselves with a stylish shirt, and in the evening, dress in a revealing dress with a cutout on the back, decorated with rhinestones, beads, and flirtatious twisted curls and catchy bright makeup made the image bewitching. Today we’ll talk just about makeup, which could not go unnoticed.

Stylish elements: the subtleties of using Gatsby

In order for a catchy and rather flirtatious makeup to convey its original shades in the make-up, you need to figure out what the main features are recognizable of this image. So:

• The first thing they always pay attention to is the eyes. They should be expressive and bright colors;
• Dark eyebrows, correctly painted with a pencil;
• To match the expressive outlines of the eyes, dark shades of lipstick are used;
• White porcelain skin with a delicate pink or beige blush.
• Long voluminous eyelashes.

Reflect matte and aristocratic pallor of the skin. Beige and dark texture is not acceptable here. Thoroughly cleanse your skin before applying makeup, as even and perfectly smooth skin is a guarantee that the result will be spectacular and match Gatsby as much as possible.

Eyelashes, if not extended, must be twisted with special forceps and applied with mascara in two or three layers to achieve the desired effect.

Lips deserve special attention. A notable feature is the highlighting of the contour of the lips, so the pencil for their eyeliner should be taken a tone darker than the lipstick itself. The silhouette of shimmer and shine in such a make-up is not used, matte shades of bardot, cherry, red, plum and brick remain unchanged.

The eyes are supposed to be in brown, gray, purple, dark green tones. As well as lips, the eyes should be matte without shiny overflows and sparkles.
Eyebrows determine the outlines of thin lines, they should not be embarrassed by the dark pencil eyeliner.

Variety of Gatsby at present

These are the main signs of Gatsby makeup. Today, it has a number of shades that are boldly used by makeup artists for the beauty image of our time. For example, blondes often use this makeup with a medium tone of lipstick, which makes their look very interesting and even somewhat similar to smoky eyes makeup. Brunettes often experiment with the shape of their eyebrows, leaving a wide thick line.

Sometimes celebrities can be seen using Gatsby without a hint of blush. Or completely with a light tone of eyebrows. But, perhaps, the eyes and dark tone of the lips are a must when choosing a Gatsby-style makeup. And, of course, an irresistible attribute of things: an exquisite dress with a cutout on the back, gloves, beads, voluminous earrings, rhinestones, stones, a veil (optional), an openwork headband or a satin ribbon.

A feather on an exquisite hat - all this betrays a woman who announced her entry in the style of Gatsby. A neat mouthpiece with a cigarette can complement the image.

Classic Gatsby: the main stages of creation

Stage _1

Apply a thin foundation to your face. You can take the base one tone lighter than the natural color. To remove monotony from the face, highlight the area of ​​​​the center of the forehead, the line under the eyebrow and cheekbones with a highlighter.

Stage_2

Apply blush on the protrusions of the cheeks in the direction of the temple. Many makeup artists advise using lipstick instead of blush, which will also give an irresistible look to Gatsby. Peach and beige are more suitable for blondes, light colors of red and pink for brunettes.

Stage_4

Highlighting the eyes, take the dark shades of gray eyeshadow palette. If you are dressed in a dress of plum, dark green, gray, bardo colors, then feel free to use the same shades in the eye shadows. In this case, take the shades of the medium and dark spectrum. In this technique, an important way to show Gatsby is shading the shadows.

We create a border between the mobile and motionless eyelids with the help of a dark corrector, and the mobile medium tones. Then we do shading them up to the eyebrow up. We outline the eye contour itself from above and below with a darker pencil. From the bottom of the motionless eyelid, using a soft brush, we also do shading of the shadow.

Tip: Do not blend into the length of the eye, this will make the eyes "cat", which is a feature of the modern make-up.

Stage_5

Eyelashes, as already noted earlier, should be voluminous. Therefore, before applying mascara, it is necessary to somehow make them elongated and twisted. This can be made known by all special tongs.

The application layer can be in one or two, or even three rows, because only in this way, if your eyelashes do not shine with density and length, you can create a volumetric effect.

Stage_6

A distinctive feature of the Gatsby style is the shape of the lips. With their contour, they resemble the shape of an inverted bow. And the lower part has a semicircular, not wide outline with pointed corners. With the help of lipstick, bring the lips to the desired finish.

Advice. If your lips are too wide or full, use a corrector, as is the case with eyebrows.

Applying Gatsby Style to the Modern World

The image of a bold and flirtatious woman has an interesting place among fans of this trend. Such makeup can be found on the streets, in educational institutions, in theaters, in parks and in houses of culture. But not only makeup has become relevant at the present time, using the full look, Gatsby began to be used in many cases:

• Carrying out thematic weddings;
• Corporate parties;
• Presentation of branded goods;
• Fashion shows and more.

This style is especially relevant for festive parties (New Year, company anniversary, etc.)
This style is shrouded in history and carries with it, in truth, strong morals, laid down in the desperate years after the First World War. Many girls, having adopted resistance to life situations and incredible self-control from their ancestors, still consider Gatsby-style makeup to be the standard of excellence and beauty.

When a girl chooses the Gatsby style, she assumes the image of a coquette and at the same time a reasonable and strong woman, able to be independent and purposeful. Having tried at least once to be in such an image, it is necessary only because such an appearance inspires, makes a woman desirable and at the same time gives a clear position of universal stamina and understanding.

Popular trends in clothing and style come to us from big screens, fashion magazines. Luxurious shiny retro dresses of the 20-30s have recently been back in fashion. It's all the fault of the Gatsby style, which breathed new life into the forgotten vintage trend in outfits, accessories, and interiors. Hollywood beauties, handsome men, wearing a Gatsby-style dress to the ceremony, inspired girls around the world to experiment with pearls, feathers in hairstyles, sparkles, and defiant makeup.

What is Gatsby Style

The era of elegance, luxury, brilliance among the representatives of the cream of society has left its mark on the history of the United States. The 1920s were remembered for parties with rivers of illegal alcohol, cars, fireworks, dancing to live jazz. The popularity of the romantic period was added by the book of F.S. Fitzgerald's "The Great Gatsby", based on which the film of the same name was shot. The director of the tape spent weeks, months, thinking over all the details of the scenery, costumes, in order to convey the subtleties of the "Jazz Age" as accurately as possible. The result, which was released to the public in 2013, impressed film critics.

The film was awarded the highest awards, including an Oscar for best costumes and scenery. The ingenious play of the entire cast, together with the atmosphere of the bliss of the sweet bourgeois life, revelry, pleasure, tragic love captured connoisseurs of beautiful films. The American Dream became an inspiration for fashion designers who embodied the Gatsby look in their collections. Such well-known fashion houses as Prada, Miu Miu, Brook Brothers helped create the atmosphere of the film.

History of occurrence

The author of the novel depicted on the pages the period of the struggle of the American authorities with the illegal sale of alcohol, together with a sharp love-detective storyline. The story of a broken hearted young successful businessman takes place on Long Island, after the First World War. Then the young officer, who has made a fortune in a mysterious way, arranges parties in his palace house in order to attract the attention of his beloved on the other side of the bay, on which the "golden coast" is located.

Filming entertainment, in which Gatsby-style clothing for women appeared in all its glory, marked the beginning of a cult trend. Eccentric hats, bows, deep necklines for girls, sequins on all elements of clothing, even fluff on shoes - all this appeared on the catwalks shortly after the premiere of the film. You should not expect that Katherine Martin (the costume designer of the legendary film) accurately reproduced the fashion of the 20s, but all stylistic canons were sustained in an interpretation close to our era.

Characteristic features of the style

In the times the film takes us to, people enjoyed life as if they expected that every moment they lived could be their last. Men wore tuxedos, beautiful ladies wore fitted evening dresses with boas on their shoulders. Then there were days when it was worth being afraid of gangsters, robbers, but everyone wanted to flaunt all their wealth. The direction of art deco in the interior was gaining momentum. Appreciated:

• the excess of every detail of jewelry;
• pretentiousness;
• excessive splendor;
• varnish surfaces;
• lace;
• rhinestones;
• gems;
• velvet.

Gatsby Clothing

Thanks to the American stage, the style of the 20s in clothing has come down to us as a time of complete freedom of expression. The post-war years are a transition to short dresses that covered the knee, simple styles, low waist. For men, tuxedos, suits, silver ties, canes are popular. A Gatsby-style outfit is an abundance of jewelry, sequins, feathers of bizarre shapes and styles. The old film adaptation from 1974 influenced the culture of dressing among men, they fell in love with classic three-pieces, jackets and hats. The first successful film received an Oscar for the outfits of the characters.

For women

The silhouette of each elegant lady was complemented by a hat, headband or headband with flowers, a bow, feathers, a scattering of rhinestones, ribbons and embroideries in gold and silver threads. Details:

1. Necklaces, bracelets, pearl threads, beads and chains made of precious metals wrapped around the open neck and wrists.
2. Bare shoulders and back were casually covered with fur capes, boas and boas.
3. Dresses and suits were richly decorated with belts, brooches, fringes and pleats.
4. For prudes, pleated skirts, wide shapeless blouses and shirt dresses without a corset have become fashionable.

The legs gradually emerge from the dungeon of long dresses, and by the age of 30, the knees are exposed to the whole world. Stockings become an obligatory attribute of beauties, they look out from the cuts and from under the edges. Fitted styles fade into the background, they are replaced by a loose, smoothly flowing down cut. Geometric shapes, extravagant images and an abundance of defiant elements are the hallmarks of girls' clothes.

All decorating methods that are only known to seamstresses and fashion designers can be applied in a retro-style suit. You should not be afraid to seem like a peacock or a dandy, but you should also choose the details wisely. Combine correctly:

1. Colors. Avoid flashy colors. Give preference to pastel colors, soft tints of gold or silver.
2. Jewelry. You should not combine different metals: either gold or silver tint on all details.
3. Croy. A light-cut sleeveless dress does not fit well with a fur cape. You can add it with long gloves. Exception: satin or silk version.
4. Shoes. High heels are not suitable for a short outfit, prefer pumps. But the long style with a hem looks more profitable on the rise.

For men

For men, this trend is characterized by the use of black tailcoats, tuxedos, pink or navy blue jackets with satin collars. A strong half of the representatives of the Gatsby style wears a three-piece suit, vests with shirts and bow ties, formal trousers. Men's plaid jackets are also suitable. Gold hairpins with precious stones, cufflinks and rings add elegance. Matched to the original shade of the outfit, patent leather lace-up oxfords accentuate the dandy look and add polish.

Gatsby look for a woman

The main rule describing this style is no rules. The freedom of taste that ruled the mood of the then retro fashionistas was passed on to us in the form of elaborate elegant outfits. To successfully compose the ensemble of a mysterious beauty:

1. Stick to calm, neutral tones - white, gray, black, beige, flesh, mint.
2. Choose clothes with deep cutouts on the back or chest. Suitable thin straps, harnesses.
3. Choose things decorated with fringe, lace, sequins, sequins. Embroidery with shiny threads, ribbons, flowers, frills, folds is welcome.
4. The style should be straight, low waist, asymmetrical edges or straight square floors.
5. Wear expensive, flashy jewelry, but harmoniously arrange them in the same color scheme.
6. Complete the ensemble with a hat, a wide ribbon with a brooch or a headband in the same shades.
7. Throw fur on your shoulders - a cape or a boa.
8. Take with you an unusual shiny handbag. The more attention the accessory attracts, the better.
9. Candid evening makeup is perfect for this look. Arrows, bright shadows, densely made up lips, artificial moles on the upper lip - everything will work.
10. From shoes, give preference to pumps, ballet flats. Sandals will look out of place.

A bright outfit for going out in this style will show how skillfully you handle the elements of the image, whether you have good taste, a sense of style. This puzzle is for connoisseurs of the fashion world. A real ace in this, the costume designer for The Great Gatsby, received a BAFTA award for her ability to correctly distribute accents, highlight the beauty, sophistication of each bow.

When combining an outfit with so many decorative elements, it is important to have a sense of proportion. Choose one direction in color or material, such as a green tone or a velvet fabric. In the first case, you pick up a dress, shoes, headdress of the same color, in the second - from the same material. This approach will not allow you to accuse you of lack of taste, as you can catch the ladies putting on all the beautiful things in a row. The same goes for jewelry - choose sets of earrings, bracelets, rings of the same design.

Decorations

The appearance of the lady must be complemented by jewelry in the style of Gatsby. Every detail of the objects is striking in its thoroughness and complexity of execution. The whole image can be viewed many times and re-find something to admire. The best decorations include:

1. massive brooch;
2. brilliant flowers, petals;
3. ribbon patterns;
4. bracelets with diamonds and sapphires, pearls;
5. hoop earrings, pendants with large stones studded with rhinestones.

Give preference to sets - bracelets and rings made of one metal with one stone or a pattern repeated on earrings, necklaces and brooches. The design should be dominated by floral and plant motifs, stars. Splendor and pomposity should follow the trail of the owner, like the aftertaste of wine or expensive perfume. Details that display external wealth should fill the silhouette.

Makeup

Bold, catchy, evening - these are the epithets that describe the make-up style of Gatsby. A clear, pronounced eyebrow line, scarlet or dark pink lips, a languid look, emphasized by arrows, long eyelashes. The pallor of the skin should emphasize the aristocratic look. A thick layer of powder, shadows, lipstick is an attribute of a girl who gathered at a pompous party in the twenties of the last century. It is worth noting that the style is not suitable for everyday bow. This is an option for an evening out, so nude or natural makeup options are unacceptable.

Manicure

At the beginning of the 20th century, all the charms of modern manicure technologies were not available to fashionistas. Now we can afford any luxury on our nails. Art Deco moldings can be placed on the fingers, this will only complement the overall composition. Nails extended with gel with acrylic design, sand, sequins, rhinestones, sequins will suit luxurious dresses. When performing, remember about the sense of proportion: an excess of shiny details indicates bad taste.

Video

Fashion does not live by itself, it is in many ways a response to global and, at first glance, insignificant events in the world. If historians attribute women's addiction to short haircuts in the 20s to the consequences of the First World War, then the fashion for makeup was dictated by a phenomenon that still defines and sets trends, and this is ... cinema!

The 1920s were the heyday and decline of silent cinema. The first sound film technically available for production will be released in 1927, but before its appearance, films without dialogues, voice-overs and musical accompaniment reign on the screens. This largely determined the way the actors played and contributed to the development of a certain type of eye and lip makeup, which made it possible to most accurately convey the emotional state of the heroines.

Popular plots of that time were extremely uncomplicated: an unfaithful lover, an insidious separating woman, an abandoned and always naive bride - women of all times loved, love and will love dramatic stories with a similar composition of characters. The actresses, like Andersen's little mermaids, were forced to portray vivid emotions only with gestures, plasticity and facial expressions, therefore the characteristic features of the heroines - "vamp woman" or "victim" were depicted on their faces with the help of shadows, eyeliner, blush and lipstick. Thickly lined, almost bottomless eyes, well-defined eyebrows and a mouth graphically painted with dark lipstick were a prerequisite for makeup for filming, otherwise the actress's face was literally lost, turning into a blurry mask.

This is where the fashionable makeup of the 20s originates from: subdued by what they saw on the screen, women tried to reproduce the make-up of the heroines and, it seems, they succeeded!

So, makeup in the style of the 20s is:

Even, very light skin tone. The main idea of ​​​​makeup in the style of the 20s is contrast and graphics. Light, even skin without a hint of freckles and age spots is easily achieved by applying a dense tone.

Dark eyeshadow. Silent movies were black and white, so it might seem that shadows must be black or gray, but other than black and gray, popular eye shadow colors were emerald green and turquoise.

- thick, black, well-blended eyeliner on the upper and lower eyelids.

- clear, raised eyebrows. A surprised raised eyebrow is a characteristic feature of actresses' eye makeup. Often, their eyebrows were painted over with makeup, or even completely plucked out, so that, as on a blank sheet, one could draw ideal: thin, semicircular, flying almost to the temples, eyebrows.

- dark red matte lipstick, well-defined heart-shaped lips.

False eyelashes are an invention that we also owe to silent movies! It was not always possible to achieve the effect of bottomless eyes with the help of makeup, and then false eyelashes were invented, which were improved and brought out of film workshops to the cosmetic market by Max Factor in the late 20s.

And now some photos and video tutorials of makeup in the style of the 20s, inspired by Baz Luhrmann's film production of The Great Gatsby.