Red white personal account entrance. Register card red and white

When purchasing goods worth more than 500 rubles, you can get a cumulative discount card. Such a promotion is valid today in Red and White stores. Let us consider in more detail the rules for using such a service, ways to check the balance of discounts.

In order to become the owner bonus card from the Red and White store, three conditions must be met:

  • Be over 18 years of age;
  • Visit one of the stores of the Red and White chain;
  • Make a purchase of goods for a total check amount above 500 rubles.

The program has a cumulative discount system. Depending on the value of the total amount of payments reflected on it, the size of the discount will increase in retail outlets starting from 1%. The maximum bonus amount - 10%, is provided when the total amount of purchases reaches 60 thousand rubles.

So, to get the maximum discount, you do not need to be a VIP client. It is enough just to make purchases in Red & White stores and increase the size of discounts in proportion to the amount of the purchase. It's actually not that difficult, because the store has enough favorable prices for alcoholic beverages and more. The chain's product catalog can be found on their website www.krasnoeibeloe.ru.

The cost of the goods at the first purchase, for which the discount was issued, will not be reflected in the savings. But at the same time, the next time you pay for the goods, the discount will be 1%. In the future, a cumulative discount card will save more and more.

Concessions do not apply to goods whose price is indicated on the promotion. But when purchasing such products, the purchase amount will be reflected in the balance. To credit the purchase amounts to the balance, it is always necessary to present the DC to the cashier when paying.

Amounts are always credited upon presentation of the card, regardless of whether the owner is at the checkout or another person. But at the same time, it is considered nominal, since it is registered for the person to whom it was issued and is not reissued in the future. Any changes to customer data are made only through feedback on the company's website.

Registration in a personal account

Like any plastic, in order for it to start working, the received discount card in the Red & White store must be activated, in other words, go through the registration process on the company's website.

Registration of the Red and White card:

  • We go to the site of the store, select the bookmark " Discount card»;
  • We find the item "Activate";
  • We fill in personal data, as well as 13 digits from the barcode of the plastic on hand;
  • We save by clicking on the red button under the profile;
  • We are waiting for three days, after which the card will begin to fully work.

How to check the discount balance

There are two ways to check the discount. Information about the size of the discount can be seen on the check when purchasing goods at any outlet of this network, as well as in the client's personal Internet account.

The check is clear. They presented a DC, paid for the goods, received a check for the amount of payment, in which, after the name of the product, the current percentage of the bonus is written above the line TOTAL. The size of the available discount can be checked on the store's website. There is no need to register and log in to do this. Personal Area.

Enough:

  • Type in the browser line https://krasnoeibeloe.ru/discount/ or just go to the store website and select the "DK" tab;
  • Find in the content the item "Find out the discount percentage on the card";
  • Enter the numbers from the barcode to reverse side plastic.

Do not forget that the amount of the last payment falls on the discount balance within two days. Information on the card number, or rather, on the numbers from the barcode, is available 24 hours a day.

Electronic discount card

Those who do not like to carry plastic cards with them have the opportunity to use an electronic discount. To do this, you need to have the mobile application "Red and White" on your phone and through it attach the barcode located on the back of the plastic.

After registering data in the phone through a mobile application, it will be possible to use both electronic and plastic DCs. One system can only be registered for one mobile number and one mobile device.

The recovery service costs 100 rubles. To do this, the owner of the discount must go to the cashier in any store of this network with a passport and write a corresponding application. The accumulated amount of the discount is also restored within three days after writing the application.

The discount card of discounts from the network of alcohol markets "Red & White" will allow you to buy goods at 1 - 10% cheaper, subject to the rules of the program.

A discount card is a cumulative tool, the discount percentage in this case directly depends on the amount of purchases for certain period time (the period of time in this discount is not limited by frames).

There are some "subtleties" of the discount program, which we will discuss in more detail.

How to get a discount card "Red & White"? Registration

A discount card can be obtained for any purchase, in the amount of 500 rubles. The card in this case is issued by the cashier - the seller.

The amount of the 1st purchase will not be credited to the card account, but it will automatically appear on it initial discount of 1% .

To increase the discount percentage on the card, you need to present the card to the store cashier when paying for each purchase so that the amount you spent accumulates on your balance, transferring you over time to a higher discount level (see table below).

Registration of a card from the "Red & White" network is available on the official website of the company.

Fill out a short customer questionnaire, in which we enter in special fields: full name, date of birth, barcode of your card (13 digits, located on reverse side maps), a contact phone number, and, if desired, a place of residence.

We press the button - "Register a card", and wait three days until the data is processed and the card is activated.

Purchase amount (rubles) Discount percentage
from 500 1 %
from 3000 2 %
from 8000 4 %
from 18000 6 %
from 36000 8 %
from 60000 10 %

Also, on the official website, you can find out the percentage of your discount, for this you need to enter 13 digits of the barcode in a special form.

How is the card discount calculated?

It must be remembered that the discount applies only to products under which there is a white price tag.

Unfortunately, there is no discount for products with a yellow price tag. But to offset the accumulation of the amount, there are purchases, regardless of the color of the price tag.

If you have damaged or lost your customer card, do not despair, it can be restored.

You need to come to any Red & White store, contact the cashier, and restore the card by paying 100 rubles for this operation. Restoring the card will take three working days, after which the accumulated discount will be available to you again.

For security purposes, and to prevent fraudulent actions with discount cards, the company reminds that the card is linked to the phone only in the "Red & White" application, and only to one mobile.

Trading network "Red and White" offers its customers the widest selection of alcohol at quite affordable prices. But a wealth of choice and low prices are not the only advantages of this alcohol market. This network provides its regular visitors with a convenient discount system that makes buying alcohol even easier and more profitable. To use the bonuses, you must have an activated store savings card. Registration of the Red and White RF card is carried out on the official website of the trading network. Cardholders will need a minimum of information, the provision of which will become a kind of consent to the use of the bonus system.

Detailed description of the map

To get your own savings card, you need to visit the alcohol market at least once and make a purchase in the amount of more than 500 rubles. It will be offered at the time of payment for the goods.

The most important part of the card is the barcode, which is located on its back side. It is his number that is needed for activation, and it is the barcode that allows you to accumulate bonuses.

At the same time, buyers should remember that the discount system depends on the total cost of all purchases made in the stores of this network. The calculation of bonuses is carried out in a simple and understandable way.

  • With a set of 500 rubles, you can count on a discount of 1%.
  • Purchase of goods for 3000 rubles. will save 2%.
  • To reduce the cost of alcohol by 4%, you need to leave at least 8000 in the store.
  • A 6% discount requires making purchases in the amount of 18,000 rubles.
  • When the total value of the paid item exceeds 36000, the discount will reach 8%.
  • And the biggest savings (10%) are provided for those who purchased alcohol for 60,000 rubles.

How to activate the Red White card via the Internet?

To start accumulating bonuses, just getting a card is not enough, you need to go through the procedure for activating it on the official website of the trading network. It is simple and does not require much effort or time. To register in the system, you need:

  1. go on the website;
  2. go to the "discount card" section;
  3. click the activation point;
  4. enter the required information;
  5. complete the process by clicking on "activate".

To register, you will need your last name, date of birth, barcode number and contact information (phone and email).

You can use bonuses 2 days after specifying all the data. But sometimes the card becomes available a little earlier.

In addition, buyers can activate discounts through the official mobile application of the retail chain.

Red and White card: how to check the discount and savings?

It is no more difficult to believe the accumulated bonuses than registering a Red and White card via the Internet. You can specify a future discount in two convenient ways:

  • when buying, check the savings with the cashier;
  • check on the company's website.

To use the second method, you should do 3 simple steps.

  1. You have to go to the store's website.
  2. Next, you should go to the section of discount cards.
  3. And the last step will be to enter the barcode number in the field specially designated for this.

After that, all the necessary information will become available.


How to recover a lost card?

one more critical issue which cannot be left without consideration is the restoration of a damaged or lost card. Unfortunately, such a nuisance leads to the loss of all accumulated bonuses, since the store's discount cards are not restored. Moreover, even getting a new one will not help, since the discounts accumulated on different cards are not summed up. Perhaps the only chance to save bonuses is to use mobile application. But in order for this to become possible, it is necessary to link the card to the personal account of the application.

When purchasing goods in the amount of 500 rubles or more in Krasnoe & Beloe stores, the client receives a discount card from the company. Making purchases with this card in the future, the buyer can receive a discount from 1% to 10% on the company's alcoholic and non-alcoholic products. The discount is cumulative, and its size depends on the amount of previous purchases.

The Krasnoe & Beloe neighborhood alcohol market chain, implementing a customer loyalty program, offers customers a discount card, using which you can get a discount of 1 to 10% on purchases. To become a cardholder, you need to make the first purchase in any of the network's stores in the amount of 500 rubles or more.

In accordance with the terms of the discount program, the discount provided by the card is cumulative (the first purchase does not count), and its scale is progressive. When purchasing goods in the amount of 500 to 3000 rubles, you can count on a 1% discount. But for purchases over 60 thousand, a discount of 10% applies.

For intermediate amounts of perfect purchases, discounts will be 2, 4, 6 and 8%. Important: the card is not personalized, so the discount is provided only upon presentation, directly at the time of payment.

Comparison of prices in Red&White and competitors

In general, the maximum possible discount of 10% is quite significant for retail, few operators are ready to provide such a discount to their customers. Moreover, even when a company offers a large discount (10-15-20% or more), very often such actions are accompanied by dishonest play towards customers. By initially setting an inflated price for the goods, and then allegedly offering a good discount, the operator thus tries to psychologically influence the buyer, convincing him of the price attractiveness of his offer.

To see what really happens with discounts on this card, let's compare the base prices for some alcoholic drinks in a chain with a price list of a profile competitor (Aromatny Mir supermarkets), as well as with average prices in non-core Cash&Carry retail chains.

As we can see from the table, the prices in Krasnoe & Beloe alcohol markets for the indicated five positions are initially 10-40% lower than the prices in Aromatny Mir stores. Here you need to take into account the different positioning of companies: Krasnoe & Beloe - more affordable alcohol "convenience stores" , while Fragrant World is positioned as an elite alcohol store. Although the prices for the so-called alcohol of the “above average” segment are more attractive in Krasnoe & Beloe.

Comparing the base price for alcohol (without discounts) with the average prices in Cash&Carry, we can conclude that they are generally competitive: Red & White wins in some positions, chains can make a more attractive offer in others. However, if we take into account maximum size discounts of 10%, then the discount price in "alcomarkets near the house" is more attractive.

This suggests a conclusion: if alcohol is purchased for a large amount (where a 10% -1 discount is valid), while it does not belong to either the “lower” or “elite” segments, but is included in the “above average” category, purchases at a discount map will be economically attractive.