Patches Stone Island. How to distinguish an original Stone Island from a fake

0 People who adhere to one style or another sometimes do not even imagine the origin and significance of the brand they prefer. Not everyone knows that today's gear is not just protecting our bodies from bad weather, but also an indicator of your success, and also indicates belonging to a particular subculture. For example, bikers wear special motorcycle jackets, skaters wear Thrashers, and people who prefer hard rock have their own unique style. In addition, in our country, since the late 70s, a special caste has appeared, called football fans or, as they are also called “ofniks”. Their number grew every year, and now tens, if not hundreds of thousands of young men and girls consider themselves to be part of this subculture. Their Fashionable style completely and completely stolen from the West, because it’s customary for us to steal other people’s ideas, and this no longer surprises anyone. Accordingly, all their clothes are of Western origin, and none of them will flaunt in Chinese fakes. Today we will talk about one of these companies that is loved by football hooligans, this Stone Island, which means you can read a little lower. Add our website to your bookmarks to always have access to useful and popular information.
However, before I continue, I would like to point you to a few informative publications on the topic of fashion slang. For example, what does Wichugan mean, who is Rasta, what is Vanilla, what does Antihype mean, etc.
So let's continue Stone Island, translation? This term is the name of a clothing company, and translates as " Stone Island".

Stone Island is a clothing brand inextricably linked with football culture.

What does Okolofutbola mean?

Stone Island- translated as " Stone Island".

History of Stone Island

The owner of Stone Island is Carlo Rivetti, who in 1980 began searching for more interesting style, and tried to ennoble sportswear. He and his sister began to look for a company in Italy that would have its own vision of innovative casual wear. As a result, they acquired the CP Company, and Ston Island itself appeared almost by accident. Founder and designer of the company CP Company Massimo Osti purchased a new fabric, which was called Tela Stella. It was a rough, windproof material impregnated with a special composition. They made awnings for trucks from it, " chip"the fabric was that the wrong side and front side were painted differently. He couldn't find a way to make the material suitable for the CP Company clothing line, so he decided to create a small collection of seven jackets. He was inspired by military and sailor clothing and chose a compass as the logo for his new line. This is how Stone Island was born.

This ultra-modern approach, along with the brand's masculine, military style, has proven to be very attractive to football fans. Fans traveling abroad for international games have always been on the lookout for new and exciting clothing to bring home and show off their new acquisition. Stonic, with his unique design and coarse fabrics produced by Osti fits perfectly into this paradigm. We can conclude that Osti turned out to be " visionary", and created a real sensation in the world men's fashion. Wherein Special attention he paid attention to the comfort and functionality of clothing, using innovative materials.

Many fans of this clothing wonder about the origin of the logo. Stone Island, as well as its meaning. Since Masimo Otti was a big fan of military uniforms, he began to study the composition of the fabric, the cut, while at the same time trying to create something special. He drew many of his ideas from the navy, and this prompted him to make a compass and a compass rose as a logo, as a reminder to everyone of the nautical theme. For knowledgeable people, this symbol is directly associated with naval service, the endless sea, and ordinary sailors who have worn durable, comfortable and practical clothing for centuries. From this we can conclude that Stone Island clothing is characterized by comfort, simplicity and conservatism.

However, the popularity of this brand would not be so strong if the latest achievements of science and technology were not used in these clothes. Some fabrics used in sewing" Stoney" had never before been used in the production of clothing. Nylon, as well as its variations, became a real discovery, and this durable and wear-resistant material showed itself at its best.
After a successful start, Mr Masimo Otti began experimenting with innovative fabrics. So metal threads, monofilament nylon, thin nylon material, as well as fabric that changed color depending on the lighting began to be used in clothing.

In Russia these clothes They buy it specifically for its patch with the company logo, in the form of NATO symbols, which is attached to clothes with two buttons. Since the 80s, this brand began to gain popularity among football hooligans. Using a patch like this on your products was a really great find, giving the entire line of clothing uniqueness and authenticity. Nowadays, the patch has become something more than just a separate piece of clothing. In fact, this small piece of fabric has turned into a kind of fetish. For some time now, this patch has become a distinctive sign, allowing you to spot people with the same interests and views among the crowd strangers. In the UK, people wearing Stone Island clothing were not even allowed into some pubs, knowing that these people had a bad reputation because they often started fights.

Since the items from this company are quite expensive, as usual, many Stone Island counterfeits have appeared and flooded the market. And the method of attaching the patch allowed many merchants to create fairly high-quality copies. Making an embroidered label is not particularly difficult, so they are imported not only from China, but are even made in Russia. Counterfeits differ in quality; you can buy a patch that is indistinguishable from the original, but more often you will find a counterfeit with terrible execution. Terrible colors, strange fastening, fake buttons will immediately give away a fake product. Unfortunately, shkololo happily buys fake patches and attaches them to their clothes, feeling a sense of belonging to the caste of football fans.

Stone Island Patches

Total in " nature"There are three types of stripes known to everyone.

First view. It is depicted in black and white, and is used on most unique things, which use many new technologies and fabrics. This

Stone Island has always made very high quality clothing that should serve its owner. This, of course, played on the price of clothes. Therefore, now you can find many Chinese copies. Today we will tell you about the differences between the original Moan and the fake one.

Summary:

• • Material
  • Everyone's favorite patch
  • Shortcuts
  • It's the little things that matter
  • Conclusion
  • Video

In stores you can find good copies that are difficult to recognize, but in any case you will also find a really “fierce” Chinese copy.

Material

Fans love this brand because it uses unusual materials that also last a long time. Touch the thing that the seller offers you, is it of high quality? Look at the seams, there should be no threads sticking out and there should be no crooked seams. Everything must be perfect.

You can also smell the material; if it gives off some kind of chemical odors, then it is better to refuse the purchase. By the way, the seams should not tighten the fabric, and the thread should also have the same color as the product itself. Also, the threads are very strong, but it is unlikely that anyone will allow you to try to break them.

Everyone's favorite patch

This is the most frequently counterfeited product; the Chinese sell it separately, which is not what the official manufacturer does. But let’s say you are going to buy a jacket with a patch, then you definitely need to study it in order to determine the originality of the thing.

The patch itself is counterfeited so often that it will be difficult to distinguish it. The patch should be held in place with buttons that have 4 holes and are stamped with Stone Island. As you already understood, the threads with which the button is sewn should also match the color of the item.

Useful: History of the Stone Island brand

The original patch has yellow stitching, with reverse side you should definitely find silk fabric in black color. The compass itself must also be made perfectly. But believe me, the guys from Asia can do this too, so let’s move on.

Shortcuts

Look at the photos, this is exactly how it should be. The manufacturer invented Certilogo technology, which is an application for a smartphone. With it, you can scan the label and find out the whole truth about the products offered to you.

Also, some models do not have this technology, and therefore the article must receive a label. These are the numbers that matter:

• The first two numbers are the season;
• The next two are brand (15-Stone Island, 18-C.P. Company, 20-Denims), they are all connected;
• The next number is the type of item (1-shirt, 2-t-shirt, 3-pants, 4-blazer or jacket, 5-knitwear, 6-sweatshirt, 9-accessory) sometimes there will be a letter instead of a number - this is normal;
• Next one number is the model;
• The next two give information about the type of fabric;
• And the last two digits after / are the technology code.

This should not be the only tag; there should also be labels on which washing instructions are written. There should also be a label with information about the country of origin. He can help you too. The original is released only in the following countries:

• Italy;
• Romania;
• China;
• Indonesia;
• Tunisia.

If what you are holding in your hands has a different country indicated, then it is a fake.

Price

This is the most important part, go to the official website and make sure that the items of this brand are worth a lot. Therefore, the cost on the official website should not differ much from the one that the seller tells you in the store. This factor can be used, most often it allows you to easily distinguish the original Stone Island from a fake, but some sell fakes at the same prices as the manufacturer.

It's the little things that matter

Pay attention to the zipper, namely the tongue. It should have YKK, Ston Island or Lambo embossed on it. The Chinese sometimes forget this little thing.

Now let's go back to the patch. An indicator of a very bad fake is the patch on the right sleeve. All signature items of this brand have it only on the left sleeve.

Conclusion

In fact, there is nothing complicated here, just use Certeigo technology or check the article. If everything is fine, then you don’t have to check the remaining nuances. Also, if you feel sorry for 50 thousand or more thousand rubles for the original, and you want to buy a fake, then we have to disappoint you. The materials that Stone Island uses are very high quality, the Chinese don’t use them, and plus there is a markup from supplier to supplier.

In the end, it turns out that you will pay less, but if you do the math, the price-quality ratio is much higher for the original. If your budget allows, you can conduct an experiment, buy a fake and original model and after a while you will understand everything yourself and be able to calculate.

Brief history of the Stone Island brand

Birth trademark"Stone Island" originated under the wing of the C. P. Company, being one of its products. Thanks to the creativity of designer Massimo Osti, the development of the Stone Island brand was incredible. Therefore, it very quickly became an independent entity, a separate company and a well-known brand.

After the first models of jackets, the company began producing trousers, shirts, and T-shirts. But it was the jackets that remained her constant business card.

The amazing and unsurpassed maestro Massimo Osti worked tirelessly not only on the design side of his product, but also strived for the highest quality.

The meaning of the Stone Island patch and its origin

This trademark also had a distinctive sign, which was a black patch attached to the left sleeve with two buttons, depicting a compass and a compass rose. A strange choice of logo at first glance. But if you delve deeper into the history of the brand’s creation, you realize that all the designer’s decisions are quite logical and consistent. The Stone Island patch is no exception, which means the brand’s attachment to marine clothing.

After all, Massimo Osti initially intended to create clothes that were comfortable for everyday use. The initial goal was jackets and raincoats made of high-quality and durable fabric. This thought came to the designer because of his hobby military uniform. Studying the technology and other details of its production and at the same time experimenting with completely new ones, own technologies, Osti preferred the fabrics of heavy marine pea coats. And it was in this direction that technologies were developed and introduced into his first design works. These jackets and raincoats were made famous name young brand Stone Island. Which means the chosen path is correct.

Later, nylon products became a sensational story for the future brand. Unique, very light new fabric, which belonged to non-woven materials, had the ability to change its color with changes in air temperature. And again success!

Growing popularity in Europe

Now Ost's design works attracted the interest of English fans, gained popularity throughout England and soon became in demand among connoisseurs quality clothes V European countries. And it was quite natural for them to appear in European brand stores.

This is how the popularity of Stone Island skyrocketed, which means inspired and creativity talented designer to work. Exactly true love He creates miracles in his work and allows his talents to reveal themselves. This happened with Stone Island.

And almost all football fans in Great Britain soon began to stand out from the large crowd by wearing clothes with a black patch on their left arm. By the way, the drawing itself could be of different colors.

The emergence of counterfeit

Soon, due to the growing popularity of the brand and the high price of its products, a lot of fakes appeared with copies of the company logo. But an understanding person easily distinguished them from real products. First of all, the quality of the material and tailoring, the buttons, the color of the products.

A lot of time passed, but still on the left hand there was always a patch from Stone Island, which means a patch that has taken root as the company logo with reference to the marine theme.

“>By the way, there were three types of such patches, differing in the color of the compass and wind rose embroidery:

• traditional blue and yellow colors;
• black;
• white.

If this question was relevant five years ago, today it is no longer a secret to anyone, who wearsStoneIsland. Of course, football fans, hooligans and representatives of similar groups. And this is really strange, because the person who created these clothes did not consider himself to be a member of any subculture and was a rather reserved person. With his range of models he challenged nature. After all, each jacket is a kind of fortress that can protect the owner from many troubles.

Reasons for loving Stone Island brand jackets.

Why do you love clothes? football fans? Let's try to figure it out:

1. Originality.
2. The highest level of quality.
3. Always a noticeable patch for everyone.
4. A decent price that makes the clothes unique.
5. The ability to protect against bad weather and other minor problems.

The company appeared in the second half of the last century, but did not immediately gain popularity. The first people to wear these clothes were fans of Italian clubs. A decade later, fashion came to Albion, Great Britain. It is the fans of this country who set the fashion for their brothers all over the world. World cinema also contributed, constantly depicting hooligans in clothes of this particular brand. The method was used product placement" But there are always a few unpleasant moments, the main one being the price. It's hard to find jackets under £500; many people can't afford to spend that much on clothing.

High quality materials and high price.

The originality of the brand lies in the fact that for the production of all models materials previously not used in men's clothing were used. It was a real revelation nylon. Mono-fiber fabric has proven itself ideally and was subsequently used by many designers and fashion designers. But the clothing creator’s imagination didn’t stop there. Subsequently, he decided to use materials that were used in industry and military affairs. This contributed to the creation of a more brutal image, contrasting oneself with the surrounding world.

It just so happened that the brand described has always positioned its products as “premium class”. Although it was designed for everyday wear, it stood out for its quality and reliability.

None low prices in such conditions there can be no talk. Even by the standards of Italy and Britain, the cost of the goods is quite high. Considering that incomes in our country are somewhat lower, there are not many opportunities to acquire a jacket from Stone island. Considering that the company's main audience is young people under 30, the problem becomes more significant. Some solve it with the help of stock stores and second- hand.

What emblem will always show that you belong?

Another important point is the patch worn on the shoulder or arm. The emblem is strongly associated with NATO - it’s still the same “ Rose of Wind" It also looks like a compass, the emblem of a military unit. Such a sign of distinction will make a person stand out in the crowd and will help hint to others who and what the person wearing this clothing belongs to. In the football community, the patch itself is usually called “ patch", the image itself is usually associated with a compass. The sign does not show which club you support or which organization you belong to. This general method get to know your fellow lover of making noise at the stadium, relaxing with friends in a bar. In Britain, at one time, visitors wearing such jackets were not even allowed into bars. The owners were afraid of the noisy celebrations and fights that often accompanied the visits of young people. But even now you can notice sideways glances on yourself in any country in the world. We have stone island strongly associated with the right-wing movement, Nazis and skinheads. Considering historical features, representatives of these subcultures have never been held in high esteem, so you can run into trouble at any time. But if you are always ready for them and are able to defend your point of view, your desire to wear a certain brand, you can not be afraid of anything.

What will happen to the jacket after the first fight?

As already mentioned, in the production of clothing only quality materials, used in military ammunition. Of course, this is not a bulletproof vest and the jacket will not protect you from attacks or any blows. But the nylon material will prevent an opponent from grabbing you, and the density will provide some protection. Thanks to her, clothes will not deteriorate after several outings, a couple of conflicts or walks in the forest. Even if you are not very worried about the safety of your wardrobe, the items you buy can be worn for years. They practically do not lose their chic original appearance.

What does the Stone Island patch mean?

Clothing from the Stone Island brand is becoming more popular every year. But its target audience is still football hooligans and ordinary fans, the patch usually means that you belong to one of these groups. But it is unlikely that this brand in Russia will ever reach a wider level. The reasons are still the same - price and traditions. Production costs cannot be expected to decrease in the foreseeable future. Prices will remain at the same level, but quality will not suffer. There is one more point related specifically to style. Jackets were positioned as clothing for closed people, those who like to oppose themselves to the world around them, to fence themselves off from it behind durable and reliable clothing.

It was these indicators, together with practicality, that ensured the popularity of the company. But the fact is that few people are interested in such reliable and at the same time fashionable clothes. At least within the city limits. Hunters, sailors and fishermen will prefer equally practical, but cheaper and less stylish options. When there is no one to impress with quality, it is easier to save money.

Meeting on the street young man, with a compass emblem on the shoulder or sleeve, you will know who is wearing stone island. But you shouldn’t immediately form and demonstrate your hostile attitude towards a person or brand. After all, the presence of any clothing does not guarantee the presence of any political or ideological views. And especially not a call to action. If you were given a jacket from this company, think carefully about whether you can eliminate possible conflicts.

Video about the brand

"Forbid me from wearing Stone Island":

17.05.2016

Stone Island is a famous Italian brand of fashionable, stylish and high-quality clothing for men different ages. The company was founded 33 years ago, in 1982.

History of the Stone Island brand

The first men's jacket from Stone Island was made from a fairly rough canvas, which was used to cover trucks. The material was pre-treated with pieces of pumice. This idea came to the mind of the talented and gifted designer Osti Massimo.

From that moment on, the famous brand began to specialize in men's wardrobe items made from unusual and unusual materials, which are commonly used in manufacturing and industry. The original logo of the company was a laconic image of a compass. The brand is primarily aimed at young people who want to look original and stylish.

The first fans of Stone Island brand clothing were football fans, who are known throughout the world for their extraordinary behavior and temper. Bars and cafes in London even closed their doors at certain times when they saw men wearing clothing items with the Stone Island logo.

Stone Island today

Nowadays, the products of the famous brand are preferred not only by sports fans, but the emblem in the form of a compass on the left sleeve of clothing is still associated with the immediate subculture of football fans.

The official website of Stone Island contains many interesting and useful information not only about the history of the company, but also about current projects and collections.

Clothing collections from Stone Island

The Stone Island brand is strongly associated with military and naval themes. Clothing from a manufacturer from Italy harmoniously combines the functionality and practicality of military equipment and everyday or casual urban style.

Today we can distinguish three central directions in the brand’s clothing:

• Stone Island;
• Shadow Project;
• Stone Island Junior (especially for children and teenagers).

A real breakthrough in the dynamic world of fashion was the use of unusual fabric that can change color depending on the temperature. environment. Unique and stylish clothes brand of current and past seasons is presented in colorful videos that the Stone Island website offers to view.

Items men's wardrobe not only differ high rate quality, but also a unique style, recognizable in all countries of the world. Stone Island clothing is very comfortable and practical. Despite the fact that today potential consumers are offered a wide range of different trousers and shirts, jackets remain the company’s calling card. They are suitable for active rest and will save their owner from any adverse weather conditions.

Prestigious Stone Island brand stores and boutiques are located in London, Paris, Milan, Seoul and Rome. Development ideas men's clothing based on the desire for original experiments and unusual design solutions. Unusual approach creates excellent competition for traditional production, and such products are in demand.

The Stone Island brand is widely known in our country and abroad. But what does the Stone Island patch mean? In this article we will try to understand the issue. Ston Island clothing is loved by connoisseurs of high-quality and comfortable products, but, first of all, the company is associated with representatives of casual culture and football fans.

Going deeper into history, it was Italian football fans who first noticed original clothes S.I. The brainchild of designer Massimo Osti, since its birth in 1982, it has set an almost unattainable standard for streetwear and casual wear. The brand with the famous sleeve patch was originally a product of C.P. Company, but later gained independence and fame thanks to the unique quality of materials and processing technologies. After Stone Island became popular in England, brand stores began to appear in European capitals, attracting the attention of millions. It can be said that Mr. Osti personally revolutionized the world of fashion, paying special attention to detail, and raising the comfort and functionality of everyday clothing to a new level.

Origin and meaning of the Stone Island logo

So where did that famous Stone Island logo come from? The idea was born from maestro Massimo Otti's passion for military uniforms. He spent a long time studying the technology of producing clothing for the military, while experimenting with new technologies. It was the combination of a compass and a compass rose that became the basis of the S.I. logo. So this is a reference to marine theme and the fleet. The image is associated with a raging sea and sailors who wore durable and windproof clothing, heavy pea coats. A kind of reminder of the company’s origins, when the first jackets and raincoats with hoods were made. This is the associative series inherent in Stone Island clothing - conservatism, comfort and simplicity.

At the same time, new materials were used in the production of “stonika” clothing that had not previously been used in the production of the men’s line. The real discovery was nylon and its variations. Next, production began to use industrial fabrics that were used in military affairs - a special material called “Tela Stella”, which was usually used to make awnings for trucks. And the next step was Mr. Osti’s successful experiments with innovative materials. So monofilament nylon, lightweight nylon fabrics, nonwovens, metal threads and a unique fabric that changes its color depending on the ambient temperature - this is one of the brand’s signature features.

Stone Island patch meaning

The main and most iconic piece of Stone Island clothing is a patch with the company’s emblem in the form of a compass, which symbolized the love of the sea and the constant desire for new discoveries. It is usually attached to two buttons on the left sleeve (in some models, on the shoulder). In the mid-1980s, largely thanks to this designer discovery, clothing under the Stone Island brand became popular among the same English football fans. As a result, the use of a patch on SI products is nothing more than another brilliant move by the unsurpassed Osti, designed to give the brand’s products authenticity and uniqueness.

In the case of Stoan Island, this element of clothing became something more than just a detail. This small piece of fabric with the brand's logo has become a distinctive feature.

Over time, as SI clothing penetrated deeper and deeper into the UK football environment, the patch became a kind of insignia, distinguishing a person in the crowd and helping others understand who and what the character wearing this clothing belonged to. At the same time, the compass sign did not provide any specific information (after all, there were plenty of ordinary people among the fans of the brand), but simply became an unofficial way to distinguish in the crowd the same rebel who loves to cheer for his favorite team at the stadium or relax with friends in the bar. In England it even got to the point where some guys with these shoulder patches were not allowed into pubs. The owners, knowing the reputation of the owners of Stone Island jackets, were afraid of noisy celebrations and fights. Surprisingly, in some countries, even now, you can occasionally notice sidelong glances from passers-by if you are the owner of a treasured Stone Island item.

Fake patches

It is also worth noting that in our country, including due to the economic situation, counterfeit Ston Island items are still circulating. The method of attaching the patch turned out to be convenient for those who produce low-quality replicas of the brand. Moreover, it is the patch that is most often subject to counterfeiting. The geography of counterfeit production is quite wide: fake patches come not only from China or Turkey, and rumors are actively circulating that they are made even in the Moscow region.

This is funny, but if you enter the query “buy a Stone Island patch” into search engines, you can come across a frankly ridiculous product, where it’s even difficult to read the “Stone Island” inscription on the patch. Also, a fake is usually given out by rough execution, absurd colors and buttons with four holes, whereas in the original, the center of the button is made in the form of crisscrossing lines that form a cross.

Naturally, things from such a famous brand as S.I. cannot be cheap, and most of the company’s fans are young people under 30, and one can understand that not everyone can afford it. However, very young fans of the brand, especially in the regions of our vast homeland, do not hesitate to purchase fake patches.

It gets completely absurd when teenagers, buying Stone Island patches, attach them to any clothes from their wardrobe, hoping that their peers do not understand the intricacies of the brand. This phenomenon has even become a separate joke, or, as they say now, a “meme.” Yes, often in young people common sense somewhere he gets lost, in pursuit of the desire to feel like the most fashionable guy in the area or the hero of the cult film about football fans “Hooligans” (aka “Green Street Hooligans”) with Elijah Wood in the title role.

What types of Stone Island patches are there?

Currently, the Stone Island company produces several clothing lines: Stone Island, Stone Island Denim, Stone Island Shadow Project and Stone Island Junior (children's clothing line). On some items (polo, T-shirts), the company abandoned the use of the branded “compass” patch, replacing it with a simple logo embroidered on the fabric.

There are three types of the famous “patch”.

To summarize, the Stone Island brand is not just comfortable and functional clothing, but a real revolution in the fashion world. Specialists S.I. never cease to amaze buyers and connoisseurs street clothes quality that strives for ideal, while continuing to improve its approach from collection to collection. And the patch itself became a kind of “cherry” on this delicious Italian cake.