How to distinguish original branded sneakers from fakes

Shoes from Italian manufacturers undergo very strict quality control. It has a beautiful design, sits very gracefully on the foot and gives its owner an impeccable look. These shoes speak about your exquisite taste and wealth.

Italian shoes do not have to be changed every season. They serve for quite a long time, as they are not subject to wear and tear.

Such popularity Italian shoes led to the fact that many sellers began to offer fakes to buyers in order to earn good money from it. In order not to fall for this bait, you need to clearly understand what real high-quality Italian shoes should look like.

Differences between the original and the fake

A fake is an imitation original model, sometimes it is quite difficult to distinguish it from the original.

When you buy shoes, you receive a guarantee on them. If after a few days you notice that your new item no longer looks so beautiful, return it to the seller immediately. Having bought a fake, you will soon see that the materials from which it is made are of very low quality. You may feel the instability of the heel, notice that the sole wears off quickly, the instep support is very weak, etc.

So, to avoid having to return your shoes, take a closer look at them during purchase. Look at the seams. Italian shoes are distinguished by perfectly even seams. The suture knots must be tightly secured. If they stick out or hang loose, you are clearly being offered a fake.

If they tell you that these are Italian shoes self made, ask for the appropriate quality certificate. Italian manufacturers always put this document in their shoes, written in Italian and signed with a pen.

To quickly distinguish, just look at the toe of a shoe or boot. A distinctive sign of Italian shoes is a slightly raised toe (by 5 millimeters) towards the top. This feature of this shoe gives it additional comfort.

When choosing Italian shoes, take two rags with you. This may seem strange, but this way you can be sure of the originality of your purchase. Wipe your shoes first with a damp cloth and then with a dry cloth. white. There should be no traces of paint left on the material. If the rag has darkened, you are offered a fake.

And, of course, pay attention to the quality of materials. They should be soft and pleasant to the touch. If you notice creases, cracks or wrinkles, shop your shoes elsewhere.

If you are looking for branded sneakers in Chinese online stores or are going to buy something new on Avito, you risk paying money for a low-quality fake. Therefore, before paying, carefully consider the sneakers and their packaging.

Box and sticker

Most often, boxes containing fake sneakers are dented or torn. The fact is that the cardboard from which the packaging is made is thinner and cheaper.

Also pay attention to the sticker with the size and product number. If it is positioned crookedly, there are mistakes in words, more likely, you are dealing with a fake.

Product and batch numbers

Many famous brands assign unique numbers to products that are not repeated on other products. The lot number is also indicated on the size labels of the product. It must match the same number on the box and label.

Here is an example with a number on a label. The first photo shows sneakers from Avito, the second photo is from the official Reebok website. The numbers on the tag and in the product description match (BD2659), which means the sneakers are real.

Colors

Counterfeits often have unusual colors and prints that were never released by the actual brand. For example, Adidas Neo VL Court from AliExpress. with colored stripes is not on the official website of the brand.

Also, on AliExpress there are gray sneakers with white stripes, while on the official Adidas website the stripes on the gray sneakers are dark gray.

Therefore, if a sneaker surprises you with its color or pattern, be sure to check whether such a model was produced. You can search the Internet or take a photo of the sneakers and post them to a group on a social network dedicated to the brand’s products.

Size chart of rare sneakers

There are branded models released in limited quantities. If in some online store you see the availability of all sizes, including intermediate ones, most likely these are fake sneakers.

Materials and features

Here are a few points to check:

1. Line. On some fake sneakers, the stitching may be uneven or even run off the edge.

2. Materials. Check whether the materials correspond to those declared on the manufacturer’s website. For example, if, according to the description, the upper of the sneakers should be made of natural suede or soft skin, and those you hold in your hands have obviously artificial materials, it’s worth thinking about. Also pay attention to the corners: counterfeit manufacturers like to smooth out the corners of the inserts to save materials.

3. Details. Check if the logos are in place and if they are not placed crookedly. For example, female sneakers from AliExpress with mirror Cloudfoam inscription on the sole. In addition, they are also of strange colors, as we discussed above.

4. Smell. Since fake sneakers are often made from low-quality materials, Strong smell can be good sign fakes.

5. Year of manufacture on the tongue. Fake sneakers often have the wrong year of manufacture on the tongue. For example, the label says the sneakers were released in 2008, but in fact the company only developed them in 2010.

Price

If real sneakers cost about , and you are offered to buy them for three thousand, you should be wary. Sometimes websites cross out the real price, supposedly offering a super-profitable discount. But even if there is a sale, the price cannot differ that much. So, check all the points listed above especially carefully before purchasing.

That's all. If you have ever bought fake sneakers, share your experience in the comments: how they differed from the real ones and how you eventually realized that they were counterfeit.

According to statistics, Nike sneakers are the most counterfeited product in the world. Moreover, they counterfeit masterfully: often only a true connoisseur of shoes from this brand can check Nike sneakers for originality. To minimize the likelihood of buying a counterfeit, we found 12 ways to determine the authenticity Nike sneakers.

How to distinguish branded Nike sneakers from fake ones?

The bulk of counterfeits are bought in online stores or on sites like eBay. Therefore, first of all, analyze the content of the site. Does the company have no physical address? Does the seller offer incredible discounts? Be careful! They sell fakes here.

It doesn’t hurt to read the text on the Main page. If a seller is running an ongoing sale with huge discounts and has all sizes, then the store is clearly selling counterfeit Nike sneakers. No explanations such as deliveries under exclusive contracts should suit you.

Sales of old collections can indeed happen. And prices will be significantly lower than for new models, but not twice. And especially during seasonal sales there will not be a full size range. Most the right way To find out the cost of genuine shoes is to go to the official Nike website. If the store really sells branded products, then its price tag will differ little from the manufacturer’s price list. If the differences in price are significant, then this is a counterfeit product.

An overly varied offer should also raise red flags. Fraudsters can make anything, even models that Nike has never had in stock.

We strongly do not recommend buying shoes on eBay and various message boards. The probability of running into scorched Nike sneakers in this case tends to 100%. However, if you still decide to take a risk, ask the seller to photograph the product against the background of today’s or yesterday’s newspaper. This way you can at least make sure that the shoes are available and also evaluate their appearance.

2. Country where Nike sneakers are made

The brand itself comes from the USA, but don’t bother looking for shoes with the inscription “made in USA”. On the contrary, such an inscription should alert you. Production has long been transferred to the countries of Southeast Asia - China and Vietnam. Where labor is cheaper. However, quality control has not been canceled.

3. Spelling errors in brand writing

Errors in writing trademark Nike's are less common than Adidas'. However, if you're lucky, you might come across Nik or Nake.

4. Fabric label on the tongue of Nike sneakers

On the original, the label is sewn with a neat, even stitch. On genuine products, the inscription is embroidered using satin stitch, while on counterfeit products, the inscription is embroidered using offset stitching. The check mark on the original covers the entire bottom part the letter “E”, and on the fake part of the stick remains open.

5. Logo on the thrust pad

The embroidery of the original must be done boldly and neatly.

6. Eyelet for laces

The original product has straight holes with neat stitching in a circle. Fakes have burrs, tightness and uneven seams.

7. Insoles

A clearly readable logo must be stamped on the insoles. IN original shoes The insoles are medium in thickness – not too thick or thin.

8. Toe of the product

The place where the tongue is sewn must be carefully stitched.

9. Sole surface

Real Nikes have soles made of composite materials. She has matte surface. The more plastic sheen, the higher the likelihood that this is a fake.

10. Design

The appearance of the fake and the original is noticeably different. The fake has traces of glue, and the logo is just an ironed sticker that will fall off after the first rain. There may be flaws in the quality of the stitching. Look at this picture: the difference between the original and the counterfeit is very noticeable.

11. Color palette

How to check the authenticity of Nike sneakers with maximum accuracy? Open the manufacturer’s official website and carefully study the color palette of each brand collection. It happens that a fake is made almost perfectly: straight lines, no glue smudges. However, the pirates make mistakes in one thing: in color scheme. IN different years models could be produced in different colors. In addition, limited editions could be produced for some events, such as Independence Day. In pursuit of profit, counterfeit manufacturers make shoes in all the colors of the rainbow, even those that the brand has never had.

There is a very simple way to check the originality of Nike sneakers - this is to smell them. Counterfeit shoes give off a strong chemical smell, while original shoes have virtually no smell.

Of course, the most reliable option is to purchase from a Nike store. Today up to 40% is counterfeited sports shoes. Only in specialized stores you can buy Nike or Adidas. However, prices for branded goods are mercilessly biting. Therefore, many decide to independently search for branded shoes. In this case, study the difference between counterfeit products and genuine ones. You must clearly know what the model you choose looks like. And be careful!

How to distinguish real Italian shoes from fake ones?

Buying shoes is a pleasant process that you can enjoy forever, just like the purchased pair if it fits perfectly and meets all your wishes. What can we say about those who were lucky enough to choose shoes among those that are iconic in the fashion world. Unfortunately, this noble and beautiful sphere also has its pitfalls. There are many fakes, which are quite difficult to distinguish from the original, especially without knowing what to use in the selection process. Fortunately, the practice of deception in this market has existed for so long that some kind of practical guide has already been compiled so that everyone can outside help determine the originality of the selected pair of Italian-made shoes.

1) Shoe box

Shoe manufacturers in Italy do not skimp on cardboard boxes. They are always made from the very thick cardboard. The boxes turn out to be heavy, and their corners are carefully bent to hide the cuts from prying eyes. Various images and text on the boxes are also made of the highest quality - bright colors, no distortion and clear rendering.

2) Shoe smell

After the first time you open a box of shoes, you should take a sniff. The noticeable smell should be pleasant, without harsh notes. If there are any, it means that dyes and formaldehydes were used in the manufacture of shoes, which is not the case in genuine products. Italian stamps never happens.

3) Paper packaging

Inside cardboard box shoes should be carefully wrapped in two layers of special paper. Molding inserts are also made from such paper. If they are made of foam rubber or plastic, then most likely this is a fake.

4) High quality leather.

The leather used by Italian manufacturers is of exceptionally high quality. It is very soft and has a perfectly smooth texture to the touch. When we're talking about As for suede, it must have a uniform pile without external damage or differences in texture. During fitting, there should be no creases or folds left on the original shoes.

5) High quality paint

You can check this parameter by running a damp, white handkerchief over the flat surfaces of the product. After this, the procedure must be repeated, but with a dry cloth. If we are talking about high-quality paint, naturally, not a single trace should remain on the fabric. The same manipulations can be done with the insole.

6) Marked sole

On the sole original products contains all the information the buyer needs about the size and brand of shoes. For fakes, the brand name is most often misspelled.

7) Quality of cut

Italian shoes are distinguished by impeccable cut quality, when all the stitches are made perfectly evenly, and there are simply no extra holes and threads punched with a needle.

8) Convenience and comfort.

Shoes from Italian manufacturers have a special feature - a raised toe and a rather heavy weight, but all this is compensated by a unique comfortable last, as well as excellent stability, which does not depend on the height of the heel.

The Made in Italy label is primarily placed on the soles of products made in Italy. But some unscrupulous manufacturers may neglect international standards. Therefore, there is a huge risk of purchasing an unnatural product - a fake. To avoid such a situation, you need to know a few rules that will help you distinguish a genuine product from a fake.

The main distinctive characteristics of shoes from Italy

Italian factory workshops have been producing high-quality shoes and boots for decades. Perfect design and quality are the main indicators of products that were created by the hands of the best Italian craftsmen. Typically, Italian shoes fit perfectly on the foot, have durable soles and even seams.

For the manufacture of footwear, manufacturers use only quality material. Most common Genuine Leather, on which there are no defects in the form of creases or visible damage.

Be sure to check the inscription on back side soles. It must fully comply with the quality and style of the manufacturer. When purchasing handmade shoes from a seller, you should ask for a certificate with the stamp of the manufacturer of the product. Do not forget that branded shoes cannot be cheap. The average price of a simple pair of shoes is 5 thousand rubles, boots up to 12 thousand rubles. If the cost of the shoes is significantly lower than indicated, then most likely you purchased a fake.

Key points when buying shoes online

Extensive selection of sizes. Manufacturers of Italian shoes offer consumers products taking into account the fullness of the foot, instep characteristics and various lengths feet.

Compliance with price and brand, more details at website branded shoes from par-a-porter.com. Always pay attention to the price of shoes from Italy. If you are offered to purchase Prada or Roberto Cavalli shoes at a low cost, then you should look for a product that matches the cost on the world market.

High-quality photographs in the online store. The catalog must contain high-quality, high-resolution images. All this is done so that the buyer can examine all the necessary details of the product (seams, sole, etc.).

Return or exchange guarantee. Online store owners must provide conditions for returning goods or exchanging them. If these functions are not available, you should avoid purchasing shoes from this store.